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Welcome
to our newsletter! All the organic coffees which have ever been offered
to us come witha purpose above and beyond their "organicness".
The people in the organic coffee industry(developers, farmers, exporters,
roasters, consumers) are all committed to improving the quality of the
environment and the quality of life for those in the industry. All the
organic coffees we have ever used come with various commitments made
to the farmers and their communities. This and future newsletters will
focus on the stories behind the coffees that make up |
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GUATEMALA-THE
COUNTRY |
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Rich in volcanic soil, the country enjoys cool nights with much cloud cover in the higher elevations (ideal coffee growing conditions). Bordered by Mexico to the north and El Salvador and Honduras to the south, Guatemala enjoys varied terrain with weather patterns coming from both the Atlantic and Pacific Oceans—giving distinctly different tastes to their regions. Practically all of their production is shade grown—even the low end commercial coffee farms located on the outskirts of Guatemala City. Guatemala’s organic production is small but growing rapidly (unfortunately in mostly less than desirable cup quality areas). |
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LAKE ATITLAN
REGION |
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THE GROWERS |
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Since the farmers have joined together, they have been able to pool their resources and produce enough coffee so they can sell directly to the North American market. The premium we pay for this coffee is well above the price these farmers would be able to obtain by just bringing their coffee to the local mill. In fact, the premium is well above what "fair trade" coffees require. Diego’s wife proudly showed me the solar oven which she and the other women in the group were able to purchase using the profits from their coffee sales. |
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THE COFFEE |
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As a crop year goes on, coffee loses moisture. This results in a flatter taste which should be roasted ever so slightly lighter to compensate for this loss of moisture. The freshly milled coffee we receive, coupled with the ideal coffee storage climate we have here on the South Coast of Massachusetts (moist sea air), makes for an intensely flavorful coffee all year round. |
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Fifteen years ago when I got into the green coffee business, Colombian Supremos (the larger bean, gourmet grade) were up at a five cent premium above ‘regular’ Colombians. Now that premium stands at 25 cents. At the same time Indonesian Sumatra’s were about the same price as Colombians. Now they regularly trade at up to one dollar above them. What happened? The specialty coffee took a different approach. They said, "I want your best coffee, regardless of price." Consumers responded and now specialty coffee represents 20% of the coffee market, up from 2% in 1985. Naturally supply and demand has taken its course and those fancy coffees which once ended up ground in a commercial coffee can, or poured into a weak diner cup, now fetch the best price they can on the open market based on quality. Also during these past fifteen years, the world has gotten smaller. Most of the organic farms we buy from have always been organic. Now that these farms have been discovered and certified organic, they can sell their coffee directly and achieve a price based on organic quality, not what the local mill dictates. We have always been and remain committed to the farms and farmers we select for Jim’s Organic Coffee. We are proud to recognize and to help them achieve the value that is placed on their coffee. We also work with our farmers in ways to improve their quality for it is the quality coffee, in the long run, which best sustains the organic coffee movement. Thanks as always,
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COPYRIGHT 2008
JIM'S ORGANIC COFFEE ALL RIGHTS RESERVED
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